Thomas Kramer’s research explores the intersection between behavioral psychology and marketing, and his findings are as revealing as they are fascinating. He is an associate dean and professor of marketing in the UCR School of Business.
Jordan Webster has always considered basketball a crucial part of her life. Deeply influenced by her family’s basketball legacy, she followed in the footsteps of her father and brother and has been playing the sport since she was a little girl. She credits basketball with instilling in her the values of hard work and teamwork.
For outfielder Nadia Witt, softball is more than just a game. Originally from Oregon, she recalls spending much of her early childhood in the field, watching her parents Kevin and Martha play slow-pitch softball.