Professor Recognized for Consumer Psychology Work
Meg Campbell, UCR School of Business associate dean and marketing professor, honored with Fellows Award for excellence in consumer psychology.
By David Danelski (david.danelski@ucr.edu) | Inside UCR |
Modest Goals Let Workers Adapt to Market Change
Discover research from UCR School of Business: how moderate performance goals help employees adapt in turbulent markets—insight from one of the best business schools.
By David Danelski (david.danelski@ucr.edu) | UCR News |
Online Users Shy Away from Sponsored Listings
UCR business research reveals that consumers avoid sponsored product listings—organic listings trusted more. Insights from one of the best business schools.
By David Danelski (david.danelski@ucr.edu) | UCR News |
Professor Max Joo Wins Long Term Impact Award
A study that UCR assistant professor Mingyu “Max” Joo published back in 2014 continues to be highly influential.
By David Danelski (david.danelski@ucr.edu) | Inside UCR |
Consumers Tend to Overuse Shared Products
From hotel shower toiletries to public hand sanitizers, shared products are becoming common in gyms, campuses, libraries, and other communal spaces.
By David Danelski (david.danelski@ucr.edu) | UCR News |
Women Add Value to Complex ‘Integral’ Inventions
A UCR School of Business study challenges the notion that women on invention teams create less valuable products—showcasing thought leadership at a top UCR business program.
By David Danelski (david.danelski@ucr.edu) | UCR News |
Professor is Finalist for Long-term Impact Award
UCR business professor Mingyu ‘Max’ Joo, finalist for Don Morrison Award, honored for research on TV ads and online searches at a best business school.
By David Danelski (david.danelski@ucr.edu) | UCR News |
COVID-19 Lockdowns Reduced Spread but with Costs
UCR faculty discuss how COVID-19 lockdowns helped reduce disease spread and influenced public health policies.
By David Danelski (david.danelski@ucr.edu) | UCR News |
Women on Corporate Boards Increase Buyout Value
If you own stock in a company targeted for acquisition, the behavior and makeup of the company’s board of directors – particularly whether it includes women – could be worth a lot of money for you.
By David Danelski (david.danelski@ucr.edu) | UCR News |
UCR-led Study Seeks Online Advertising Protocols
Blockchain, the tech powering cryptocurrencies, may fix online ad accountability by breaking ad-tech giants’ grip on engagement data.
By David Danelski (david.danelski@ucr.edu) | UCR News |